POLITICSSEMAFOR
California influencer disclosures offer a glimpse at how secret money distorts American politics
California gubernatorial candidate Tom Steyer's campaign paid over $500,000 to social media influencers like The Shade Room and Foos Gone Wild to promote his candidacy, revealing a trend in modern political campaigns leveraging content creators. These disclosures highlight gaps in federal oversight of political spending on digital platforms.
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- The Steyer campaign pays influencers. Their posts don't always make that clear
- As influencers rise in politics, some call for tighter regulations on payments
- Tom Steyer pays $75k to Foos Gone Wild and The Shade Room to juice trailing campaign
- Crypto PACs spend $7.2M to support candidates in 5 US states ahead of elections
- She didn’t exist, but the money did. A real influencer sounds the alarm on AI deception
- How a creator’s post prompted candidate allegations