BUSINESSBUSINESS INSIDER
How paid influencers hype Polymarket's odds: 'Unbelievable how accurate'
Polymarket's chief marketing officer paid influencers hundreds of thousands of dollars via a personal PayPal account to promote the prediction market without disclosing the payments. Influencers like Nick Shirley incorporated Polymarket branding into content, and at least 20 creators promoted the platform over 490 times on X without revealing their paid partnerships.
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