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The Nexus
BUSINESSJun 9 · 10:14 UTCBUSINESS INSIDERThibault Spirlet ([email protected])

I asked 4 executives how they measure AI ROI. None started with AI tokens.

Four executives from companies including BNP Paribas CIB, La Banque Postale, Tata Consultancy Services, and NTT DATA discussed measuring AI return on investment at Mistral AI's summit, emphasizing business outcomes over token usage. The article highlights a shift away from 'tokenmaxxing'—focusing on token counts—as companies like Amazon and Uber question linking AI spending directly to productivity.

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Mentioned
Mistral AIorganizationBNP Paribas CIBorganizationLa Banque PostaleorganizationTata Consultancy ServicesorganizationNTT DATAorganizationCharles HolivepersonAntoine PichotpersonAmit KapurpersonSujay BhattacharyapersonAmazonorganizationUberorganizationOpenAIorganizationAnthropicorganizationGitHuborganizationtokenmaxxingtopic
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