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The Nexus
TECHNOLOGYJun 12 · 04:32 UTCCOINTELEGRAPHCointelegraph by Felix Ng

LG, Arbitrum launch blockchain-based bid for $679B ad market

LG and Arbitrum have launched a blockchain-based bid targeting the $679B ad market. The initiative is part of a broader trend of companies developing their own blockchains for advertising transactions.

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