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The Nexus
BUSINESSJun 15 · 14:30 UTCTHE REGISTER

Salesforce reels in customer support AI specialist Fin for $3.6B

Salesforce has agreed to acquire AI customer support company Fin for $3.6 billion to enhance its Agentforce business. The acquisition aims to expand Salesforce's AI agent capabilities, with Fin's technology handling 76% of support requests without human intervention. The deal is expected to close in Q4 2027 and follows Salesforce's recent strategic moves, including layoffs and other acquisitions.

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