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The Nexus
BUSINESSJun 16 · 13:40 UTCQUARTZCris Tolomia

A Starbucks ad was so bad the company closed 2,000 stores for history lessons

Shinsegae Group will close over 2,000 locations on June 22 at 3 p.m. following a marketing campaign that referenced a 1980 massacre. The decision was made after the campaign was criticized for evoking historical trauma.

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