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The Nexus
BUSINESSJun 18 · 20:17 UTCFRANCE 24Charles PELLEGRIN

VivaTech 2026: Can AI become the next beauty adviser? L'Oréal thinks so

L'Oréal is leveraging artificial intelligence across marketing, product discovery, and personalized consumer experiences, as explained by Chief Digital and Marketing Officer Asmita Dubey at VivaTech in Paris. The company aims to align with growing consumer reliance on AI for beauty-related advice and recommendations.

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L'OréalorganizationAsmita DubeypersonVivaTechplaceArtificial Intelligencetopic
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