BUSINESSBUSINESS INSIDER
Search is getting an AI overhaul. This startup says it can help e-commerce brands keep up.
Lantern, a startup founded by Andrew Lissimore, is pivoting from loyalty marketing to AI search optimization for e-commerce brands. The company aims to help brands improve visibility in AI-powered queries, having raised $3.1 million in seed funding led by Salesforce Ventures. Competitors like Jasper AI and Daydream are also developing tools for AI-era SEO strategies.
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