Wearing pride: Mexico’s counterfeit jersey economy, explained

Mexico’s national team jersey, a symbol of national pride, is widely counterfeited due to its high official price relative to average wages. Counterfeit goods, including jerseys, entered through ports like Manzanillo and hubs like Tepito, caused 63.262 billion pesos in consumption in 2025, leading to 70,000 lost formal jobs in the textile sector.