Sky agrees to buy British broadcaster ITV for up $2.1 billion to compete with streaming giants

Sky, owned by Comcast, agreed to acquire ITV's media and entertainment arm for up to $2.1 billion to create a major competitor to global streaming platforms. The deal includes ITV's terrestrial TV channels and streaming service, while ITV Studios will remain independent. The combined entity will become part of NBCUniversal after Comcast's split.