Dossier
AB InBev
Coverage of AB InBev in the Nexus archive.
Kansas City Chiefsorganization1Lauren Denowitzperson1Lara Krugperson1El Offseasontopic1KC Wolf Jamztopic1Secret Chiefstopic1Madison Avetopic1Mexican beer industrytopic1Heineken Méxicoorganization1Corona Extratopic1Modelo Especialtopic1Deloitteorganization1FIFA World Cup 2026topic1Cervecería Modeloorganization1
- The Kansas City Chiefs have media ambitions that go way beyond football
The Kansas City Chiefs are expanding into branded entertainment by creating digital shows and selling ads to other brands, aiming to compete with traditional media companies. VP of brand marketing Lauren Denowitz leads initiatives like 'El Offseason,' 'KC Wolf Jamz,' and 'Secret Chiefs' to engage fans beyond football.
- The complete summer guide to Mexican beer, from premium producers to economic impacts
Mexico's beer industry is a global economic powerhouse, generating $6.72 billion in exports in 2024 and dominating domestic consumption with 80 liters per person annually. The 2026 FIFA World Cup boosted beer sales, contributing 55-65% of the tournament's economic impact, while brands like Corona Extra and Modelo Especial remain central to Mexico's cultural and financial identity.