Chun Doo-hwan

South Korean police raided the headquarters of Starbucks' local operation over a marketing campaign that was perceived as defaming 1980s pro-democracy movements. The controversial campaign used 'Tank Day,' marking an anniversary of a brutal uprising in Gwangju, and utilized slogans referencing past political cover-ups. Amid public outrage, Shinsegae Group forced Starbucks Korea to cancel the campaign and fire its chief executive.

South Korean police raided Starbucks' headquarters in Seoul following an investigation into a marketing campaign perceived as defaming 1980s pro-democracy movements. The controversy centered on promoting "SS Tank" by declaring May 18, the anniversary of the Gwangju uprising. Public outrage forced Shinsegae Group to cancel the campaign and fire the chief executive of Starbucks Korea.

Starbucks Korea will close all stores early for mandatory history training following a controversial marketing campaign perceived as mocking victims of the 1980 Gwangju pro-democracy uprising. The campaign, which used the slogan 'Thwack it on the table!', was canceled after backlash, and the CEO was fired. The training aims to address the controversy and prevent future issues.

Starbucks Korea will close all stores early on June 22 for mandatory history and social sensitivity training following backlash over a marketing campaign perceived as mocking victims of the 1980 Gwangju military crackdown. The campaign, promoting 'SS Tank' tumblers with the slogan 'Thwack it on the table!', was canceled hours after public outrage, leading to the CEO's dismissal and a police investigation.