Dossier
Creator Marketplace
Coverage of Creator Marketplace in the Nexus archive.
- LinkedIn is stepping up its pitch to creators with a new marketplace
LinkedIn has launched 'Creator Marketplace,' a new platform section to connect advertisers with creators relevant to their industries and target audiences. The feature emphasizes credibility in niche business-to-business topics over reach, differentiating it from competitors like YouTube and Meta. LinkedIn also highlighted plans for additional creator-monetization tools, including subscriptions.