Hasbro

Hasbro's $600 Ultimate Grogu debuted at San Diego Comic-Con alongside 'Avengers: Doomsday' and LEGO-themed merchandise inspired by 'Star Wars: The Mandalorian and Grogu.' The event highlighted new product launches and fan-focused items.

Magic: The Gathering generated $1.72 billion in 2025 revenue, a 59% increase, becoming Hasbro's top profit driver. The surge in card sales coincided with a decline in doll sales, reflecting millennials' shifting spending as economic factors delay adulthood and parenthood. New research reveals a 53% true U.S. homeownership rate (vs. 65% previously reported), with significant disparities among adults under 35.

Hasbro is shifting its focus from children to adult consumers, termed 'kidults,' with a strategy led by CEO Chris Cocks. The company reported a 16% revenue increase to $1.14 billion, driven by the success of 'Magic: The Gathering' card game and new products like Blooms by Play-Doh targeting adult audiences.

AI stocks and broader market indices like the S&P 500, Dow, and Nasdaq rose as Wall Street gained momentum. Brent crude oil prices approached $92 amid US-Iran tensions, raising inflation concerns. Strong earnings from companies like 3M, Hasbro, and General Motors offset declines in Danaher and D.R. Horton.

AI stocks and broader market indices like the S&P 500 and Nasdaq rose as investors bet on AI growth, despite rising Brent crude oil prices near $92 due to U.S.-Iran tensions. Strong earnings from companies such as 3M, Hasbro, and General Motors offset declines in Danaher and D.R. Horton.

AI stocks like Micron Technology and Advanced Micro Devices led market gains as the S&P 500, Dow Jones, and Nasdaq rose. Brent crude oil surpassed $90 per barrel due to U.S.-Iran tensions, raising inflation and interest rate concerns. Strong earnings from 3M, Hasbro, and General Motors offset declines in Danaher and D.R. Horton.

Hasbro increased its full-year revenue forecast to 5% to 7% growth in constant currency, citing a record quarter for Magic: The Gathering. The new projection surpasses the previous estimate of 3% to 5% growth.

Hasbro Inc. reported second-quarter net income of $160.9 million with adjusted earnings of $1.28 per share, exceeding Wall Street expectations. The company's revenue reached $1.14 billion, surpassing forecasts of $1.05 billion.

Amazon's $25 billion bond sale caused weak investor demand, signaling potential concerns about the AI sector's financial health. Bio-Lab, a division of KIK Consumer Products, is investing $8 million to expand its Louisiana facility for pool care products. Hasbro is launching Blooms by Play-Doh, an adult-oriented creative product line to appeal to the 'kidult' market.

Hasbro and Scooby Doo have partnered to create one of the goofiest Transformers. The collaboration highlights a playful and unconventional fusion of brands.

Developers at Wizards of the Coast, a Hasbro subsidiary, are unionizing with the Communications Workers of America (CWA), citing concerns over AI and layoff protections. The effort aligns with the CWA's recent success in organizing tech and video game workers, including a major union at Activision.

Hasbro's preliminary revenue exceeded estimates, primarily driven by strong sales of Magic: The Gathering. The card game's popularity is highlighted by its presence at a New York hobby shop.

Hasbro disclosed unauthorized access in a 8-K filing, activating business continuity plans and taking systems offline. The remediation process for the attack may take weeks.

Hasbro, owner of Peppa Pig and Transformers, experienced a cyber-attack. The company confirmed operations remain open but warned of potential delays.