Hollister
Coverage of Hollister in the Nexus archive.
- This surf-inspired shopping mall staple is expanding into home goods
A surf-inspired clothing brand known for its dimly-lit mall stores is expanding into home and dorm decor with support from a retail partner. Target will feature pop-ups and merchandise from Hollister Co., a brand under Abercrombie & Fitch.
- Hollister collabs with Target on new apparel and dorm decor
Hollister and Target are collaborating on a new line of apparel and dorm decor for college students, launching June 28. The collection includes bedding (priced $34.95-$64.95) and sleepwear ($24.95-$49.95), combining Hollister's casual style with Target's affordability. Fran Horowitz, CEO of Abercrombie & Fitch Co., highlighted the partnership's goal of reaching customers during 'important new beginnings.'
- Hollister is launching its first home and dorm line in a Target partnership
Hollister, an Abercrombie & Fitch brand, is launching its first home and dorm line in partnership with Target. The collection features nearly 60 items including bedding, accessories, and apparel, set to debut in stores on June 28.
- Hollister partners with Target to tap into $89 billion back-to-college shopping market
Hollister has partnered with Target to enter the $89 billion back-to-college shopping market. Both companies aim to capitalize on this lucrative opportunity.