NeeDoh

Physicians are warning about a dangerous social media trend involving NeeDoh, where children are heating the sensory toy, leading to scalding injuries and hospitalizations. The toy is not designed for such use, but the trend has caused multiple cases requiring medical attention.

A 13-year-old Alabama teen, Eli Blackmon, suffered third-degree burns after microwaving a NeeDoh toy following a TikTok trend, resulting in months of painful recovery. The toy manufacturer Schylling has since added safety warnings and is working with social media platforms to remove harmful content.

A 13-year-old Alabama teen, Eli Blackmon, suffered third-degree burns after microwaving a NeeDoh toy as part of a TikTok trend, resulting in months of painful recovery and permanent scarring. The toy's manufacturer, Schylling, has since added safety warnings and is working with social media platforms to remove misuse content.

A 13-year-old Alabama teen, Eli Blackmon, suffered third-degree burns after microwaving a NeeDoh toy following a TikTok trend, resulting in months of painful recovery and lasting scars. The toy's manufacturer, Schylling, has since added safety warnings and is working with social media platforms to remove harmful content, though the Blackmons report the trend persists.

A user was redirected from the legitimate schylling.us.com website to a scam site, schylling.it.com, via a link labeled 'Needohs'. The scam site appeared authentic but caused errors during ordering, prompting warnings to verify URLs carefully.