advertising platforms
Coverage of advertising platforms in the Nexus archive.
- The Paramount leaders who gained power during an ad product and tech reshuffling
Paramount Skydance CEO David Ellison is restructuring the company's ad product and tech teams to create a unified organization, as outlined in a late-June memo from EVP Hugh Williams. The changes aim to modernize Paramount and align with digital transformation goals, including merging streaming platforms and developing interactive features.
- HeyShape - Waiting for orders or refunds? Let's document this. (www.heyshape.com)
A user reports unresolved issues with HeyShape, including unfulfilled orders and denied refunds, and seeks to gather evidence from others to report the company to consumer agencies and journalists. The user describes experiences of delayed orders, non-receipt of products, blocked accounts, and deleted complaints, with multiple others reporting similar problems.
- Google expands Gemini AI use to fight malicious ads on its platform
Google is expanding the use of its Gemini AI models to detect and block harmful ads on its advertising platforms. The move aims to counter evolving tactics used by scammers and threat actors to evade detection.