Dossier
marketing content
Coverage of marketing content in the Nexus archive.
- Higgsfield valued at $5.4bn as Goldman and Intel back AI video start-up
Higgsfield has been valued at $5.4bn following support from Goldman and Intel for the AI video start-up. The company targets marketing content for businesses and was founded by former Snap executive Alex Mashrabov.
- Wowcher apologises for email referencing toddler crocodile attack
Wowcher apologized for an email referencing a crocodile attack on a toddler at a zoo, using the phrase 'Snap up these deals quicker than a croc can catch a kid!' in a promotional subject line. The company stated it is urgently reviewing its marketing content following the backlash.