Skip to content
The Nexus
BUSINESSJun 18 · 00:00 UTCSCMP WORLDZhu Wenqian

Can Pop Mart sustain the Labubu juggernaut as China sales cool?

Chinese toymaker Pop Mart experienced a 5% year-on-year decline in domestic online sales in May 2024, with sales also dropping 14% from April and 25% below the average monthly level. The decline raises concerns about the sustainability of demand for its intellectual property, including the Labubu character.

Nexus surfaces and summarizes. The full story lives at the source.

Mentioned
Pop MartorganizationLabubutopicMoojingorganizationTmall GrouporganizationTaobaoorganizationDouyinorganization
Spot something wrong with this article?Report a problem →
Forward this
Related Signal

Adjacent reporting