Morning Consult

Amanda Janoo narrowly won Vermont’s Democratic primary for governor with 49% of the vote, defeating Aly Richards who received 46%. An economist and first-time candidate, Janoo's platform calls for new state regulations on large data centers, a tax on digital advertising from large technology companies, and funding free primary care through a surcharge on personal income over $500,000.

Arizona State University offers a content creation bachelor’s degree to train aspiring influencers, with out-of-state tuition reaching $142,860. Over 57% of Gen Zers aim to become influencers, driven by the creator economy’s financial potential and success of digital stars like Emma Chamberlain and MrBeast.

Hershey is redefining Halloween as a multi-season event starting months before October 31, leveraging trends like 'trunk or treat' and summer candy purchases. The company is using AI-driven marketing strategies and restructuring its teams to better respond to consumer behavior shifts, following disappointing Halloween sales in 2025.

Gen Z prioritizes financial security over traditional workplace social events, showing proactive behavior like tracking expenses and valuing 401(k)s as status symbols. Despite efforts, many feel financially insecure, with low participation in workplace retirement plans. Employers can help by simplifying enrollment, automating savings, and providing financial education to build confidence and retention.

Coconut oil is 90% saturated fat, which raises cholesterol and heart disease risk, according to Mayo Clinic experts. Studies in the American Heart Association's journal Circulation confirm these risks, and the oil does not aid in blood sugar control, weight loss, or inflammation reduction. Despite 72% of Americans believing it's healthy, experts advise against using it as a primary fat source.

Mayo Clinic experts state coconut oil, which is 90% saturated fat, does not boost health and raises cholesterol levels, increasing heart disease risk. Studies show it does not regulate blood sugar, aid weight loss, or reduce inflammation. Dr. Stephen Kopecky recommends alternatives like extra virgin olive oil or avocado oil instead of coconut oil.

Mayo Clinic experts state coconut oil, despite being marketed for health benefits like weight loss and cholesterol control, is 90% saturated fat and increases heart disease risk. Studies show it does not regulate blood sugar, reduce weight, or lower inflammation. Alternatives like olive oil or avocado oil are recommended.

A survey by Morning Consult reveals declining trust in AI companies as their usage increases, while nostalgic brands like Lunchables and Capri-Sun see rising consumer trust. The report highlights a preference for familiar, low-tech brands during uncertain times, contrasting with rapid AI advancements and perceived risks.

Americans are splurging on affordable luxuries like movies and collectible watches amid economic anxiety and inflation, sustaining consumer spending despite delayed major purchases. Economists describe this trend as a 'vibecession,' where high-income households maintain discretionary spending while lower-income consumers opt for smaller indulgences.

U.S. average gas prices have reached $4 per gallon, marking a 35% increase since the Iran war began, driven by oil prices exceeding $100 per barrel. Regional disparities exist, with California at $5.88 and Oklahoma at $3.27, while global tensions over the Strait of Hormuz continue to strain oil supplies.