Dossier
proteinmaxxing
Coverage of proteinmaxxing in the Nexus archive.
- ‘Proteinmaxxing’ could lead to higher prices for infant formula, say experts
The trend of 'proteinmaxxing' and increased demand for whey protein, driven by weight-loss drug usage, could lead to higher infant formula prices. Whey protein is a key ingredient in infant formula, and its rising popularity among health-conscious consumers may strain supply.
- The dangerous side of ‘maxxing’ your health, according to experts
The 'maxxing' trend in health advice, rooted in gaming terminology and popularized by incel groups, encourages extreme optimization of specific health aspects like sleep, diet, and fertility. Experts warn that abrupt, intense changes (e.g., excessive protein or fiber intake) can be harmful, emphasizing gradual, balanced approaches instead.